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Conference proceedings article

Title Web site brand image, relationship, and credibility as determinants of e-shopper loyalty
Author Sandra Loureiro, Silvina Santana
Booktitle EMAC 2010, 39th European Marketing Academy Conference
Address Copenhagen, Denmark
Volume
Pages
Month June
Year 2010
Group
Group (before 2015) Information Systems and Telematics Laboratory
Indexed by ISI Yes
Scope International